It is good firm etiquette to thank the customers who have helped you get more firm straight through referrals. If you want to keep these important customers loyal to you, it is a good idea to send them a sincere 'thank you for your referral' letter. This is done to let these customers know that you truly appreciate their recommendation, and that you value your connection with them.
Here are 7 quick tips on how to write an effective "thank you for your referral" letter:
Professional Thank You Letters
1. Try to write as clearly and naturally as possible. Be concise and avoid using flowery and long winded words and phrases.
2. Be as sincere as inherent in your 'thank you' letter. If you don't, your customers will in effect detect your lack of sincerity. If there's one thing worse than not sending a 'thank you' letter, it's sending an insincere one.
3. Learn to stick to the point. Keep your letters short and sweet. Don't start diverting to other topics. Basically, just get right to the point as soon as you can. Your letter should not be longer than a concentrate of paragraphs.
4. Write the 'thank you' letter as soon as you can after getting the referral. Preferably, your 'thank you' letter should reach the someone within 24 hours. Also, do not thank the someone in advance. (eg "thank you in enlarge for your help")
5. Use A-Grade paper for your letter. If the thank you letter is meant for a firm partner, then remember use a customized letterhead. In a less formal situation, you may choose to use email instead. This is beneficial if you want your letters to reach your customers fast, although it isn't as effective. Snail mail is the best, so please use it whenever you can. It's worth the extra effort.
6. Make sure that you check for any grammatical errors or typos. If you fail to do so, you letter will look sloppy and very unprofessional.
7. Address your 'thank you' letter to the definite person, and not to the firm or to the assosication in general.
Now that you have understood these tips, here's an example of how you can draft out a 'thank you for your referral' letter.
Letterhead (or company's name)
Company's Address
City, State Zip
Date
Addressee
Address
City, State Zip
Danny,
Thank you so much for recommending us to CyberMart in Boston. Mr. Eric Stone from their marketing staff called earlier this afternoon, expressing an interest in our products, and we plan to visit their firm this week to show them what we have to offer.
I perceive you're having a hectic time at work, but despite this you took the time to write to CyberMart suggesting that they experience us. Your faith in us is very much appreciated, and we sincerely thank you for your vote of confidence.
Thank you for your recommendation. I'll be looking for an chance to return the favor.
Cordially,
Writing a thank you referral letter is not that tough. Supervene this letter layout and you will be on the right track. Treat each referral source with care and over time, you will be able to build a solid firm foundation based on trust and have enjoy a continuous flow of prospects knocking on your door.
Writing A Thank You For Referral LetterThe Marital & Political Partnership of John & Abigail Adams. Joseph Ellis on First Family Part 1 Video Clips. Duration : 60.02 Mins.www.achls.org Historian Joseph Ellis joins Lawrence R. Velvel, Dean of ACHLS's founding school The Massachusetts School of Law, to discuss his book First Family. Ellis and Velvel discuss the enormous impact of the Adams family on the creation of the United States and why we will never see their type of leadership again as well as Adams's vision, his work in the Continental Congress, his time as President, his friendships with Washington, Jefferson and Franklin, and of course, the astounding marriage between Adams and his wife Abigail. Mr. Ellis is a Professor of History at Mount Holyoke College and the recipient of the Pulitzer Prize for History in 2001. His latest book is entitled, First Family - John and Abigail Adams.
Tags: First Family, Abigail Adams, John Adams, american history, founders, John Adams (TV Miniseries), Documentary, continental congress, revolutionary war, british, Thomas Jefferson, George Washington, benjamin Franklin, vergennes, john quincy adams, lincoln
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